About Us

The Plus Factor, Serving Women…Real Sizes…Medium to 4X

The Plus Factor is an independently owned and operated boutique in Northern Ontario. Linda Audette (owner) created The Plus Factor from scratch and built up her business over time. Now, into the 13th year of business, Linda and her team of fashion stylists are setting the bar higher within the fashion industry with one-on-one personal service.

Linda’s vision is to bring The Plus Factor to another level by way of brick and mortar shops, Pop-Up Boutiques and the on-line store so curvy women from all over can experience The Plus Factor difference.

It is very difficult to express in words what we do because we don’t just sell clothes. The Plus Factor team changes how women feel about themselves!

Quote: “People will forget what you said, people will forget what you did, but people will never forget how you made them feel! “

Whatever the fashion dilemma, our team strives to solve these personal struggles by educating how to dress for “your” unique body type because most women have no idea. We build up confidence from within which changes their outlook towards fashion and their so called limitations.

Our mission is to empower women to embrace their curves and to love the shape they're in by offering honest, expert advice combined with exceptional service and above all quality, handpicked clothing sizes small to 3X.